First-ever MLB wine club features a diverse selection of wines, further solidifying the Giants’ connection to wine country. 

SAN FRANCISCO (August 7, 2025) – The San Francisco Giants today announced the Giants Wine Club in partnership with Sonoma County Winegrowers. Now available, the membership-based program features a series of premium Sonoma County wines and is a celebration of the club’s rich history, Northern California wine country and the iconic grape varieties of Sonoma County.

Giants Wine Club members will receive three releases each year, including six bottles from six different Sonoma County wineries, shipped in February, May and November. Memberships are available to California residents at Home Run or Grand Slam levels, differentiated by the grapes and wine pricing. Wine will be hand-selected by Giants and first-ever professional sports team Master Sommelier, Evan Goldstein – one of 279 Master Sommeliers worldwide who’s been voted twice into IntoWine.coms “Top 100 Most Influential People in the US Wine Industry”.

With this announcement, the Giants continue to underscore their commitment to providing fans with nothing like it experiences. Giants Wine Club members will receive exclusive benefits, including private wine tasting events, educational wine webinars with Evan Goldstein and Sonoma County winemakers and winegrowers and offerings at select Sonoma County wineries.

“We are thrilled to introduce the Giants Wine Club, showcasing the bounty of fine wines across Sonoma County,” said Steve Tseng, Senior Vice President of Partnerships at the San Francisco Giants. “This expanded partnership is a natural evolution as our fans are increasingly looking to experience local wine culture while enjoying a baseball game – whether at Oracle Park or at home.”

The Giants’ ballpark has long been known for providing an extensive assortment of world class wine, dating back to Opening Day 1977 at Candlestick Park when in-stadium wine service was first introduced to Major League Baseball fans. Today, Oracle Park features a dedicated wine bar on each level, California Wine Carts along the Promenade and View Levels and seven locations that offer wine on tap. In 2022, the Giants appointed Evan Goldstein as the organization’s Master Sommelier, becoming the first-ever global professional sports team to add a Master Sommelier to its lineup.

“Wine, like baseball, is an experience – it creates and impacts memories and brings people together,” said Goldstein. “Many fans don’t know that wine and baseball can interact both inside and outside the ballpark. This is why I’m excited to help bring the Giants Wine Club to life, creating more unmatched experiences for Giants fans beyond Oracle Park and providing them with access to a premium selection of wines from the iconic Sonoma County.”

“Sonoma County wine and Giants baseball are a natural pairing—each rooted in tradition, passion and a love for bringing people together. That’s why we’re thrilled to expand our partnership with the San Francisco Giants through a first-of-its-kind wine club, featuring world-class wines from Sonoma County, created exclusively for Giants fans,” said Karissa Kruse, President and CEO of Sonoma County Winegrowers. “Both the Giants and Sonoma County Winegrowers are dedicated to crafting experiences that are distinctive, elevated and memorable. With the expertise of the first Master Sommelier in MLB curating the selections, this club is sure to captivate both devoted wine lovers and curious fans alike.”

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About San Francisco Giants:

One of the oldest teams in Major League Baseball, the 142-year old franchise moved to San Francisco from New York in 1958.  After playing a total of 42 years in Seals Stadium and Candlestick Park, the team moved to the privately constructed, downtown ballpark on the corner of 3rd and King in 2000. The organization is widely recognized for its innovative business practices and baseball excellence having been named in the past decade the Sports Organization of the Year by Street & Smith’s Sports Business Journal, Organization of the Year by Baseball America and ESPN’s Sports Humanitarian Team of the Year.  Oracle Park is also the only ballpark in the country to have earned Silver, Gold and Platinum LEED certification for an existing building.   

Since opening its gates, Oracle Park has become internationally-renowned as a premier venue in the world of both sports and entertainment.  On the diamond, more than 75 million spectators have witnessed countless magical moments, including three World Series Championships (2010, 2012 & 2014), the raising of four National League Pennants and eight playoff appearances. The ballpark has also hosted some of music’s biggest acts, including Lady Gaga, Beyoncé & Jay Z, Ed Sheeran, the Rolling Stones, the Eagles, Bruce Springsteen and the E-Street Band, Green Day and Billy Joel. 

About Sonoma County Winegrowers:
Sonoma County Winegrowers (SCW) is a marketing and educational organization committed to promoting and protecting Sonoma County as one of the world’s premier winegrowing regions. With more than 1,800 grape growers across 19 distinct American Viticultural Areas (AVAs), Sonoma County is recognized globally for its commitment to quality, sustainability, and innovation.

In 2014, Sonoma County Winegrowers led the charge for all local vineyards to become certified sustainable, resulting in 99% of the region’s vineyard acreage being certified by a third-party auditor—making Sonoma County the most sustainable winegrowing region in the world.

SCW continues to lead through its Farm of the Future initiative, establishing Sonoma County as a “living lab” for innovation and regenerative agriculture. This first-of-its-kind platform brings together global collaborators such as Ford Pro, John Deere, Wilbur-Ellis, and Agrology to accelerate climate-smart farming solutions.

Beyond the vineyard, SCW supports the people who power the wine industry through its 501(c)(3) foundation, which invests in vineyard employees and their families. This includes a pioneering Leadership Academy designed to elevate the next generation of agricultural leaders.

SCW’s dynamic marketing efforts extend nationwide through partnerships with brands and organizations including Landry’s, Lettuce Entertain You, the San Francisco Giants, Houston Rockets, Chicago Bears, Coachella Valley Firebirds, and Food & Wine magazine—sharing the story of Sonoma County’s heritage, innovation, and excellence with new audiences across the country.

Contact:

Sophie Lair | slair@sfgiants.com | (415) 972-2492

John Segale | John.Segale@fahlgren.com | (916) 600-1081