Grower Events & Resources
Farm to Stay Grant Program
Airbnb and American Farmland Trust are launching the Farm to Stay Grant Program through AFT’s Brighter Future Fund. This national grant will support farmers and ranchers creating or expanding farm stays and experiences as an additional income stream.
They will distribute approximately 25-30 grants of up to $10,000 each.
The program will be available nationally to eligible for-profit production agriculture operations that want to develop or expand a farm stay or experience as an additional income stream connected to their working farm or ranch. Additional eligibility rules and allowable expenses will be provided before the application opens in late November 2026.
Airbnb and AFT staff will be hosting webinars for farmers and ranchers interested in the grant program or learning more about agritourism opportunities.
Dates: Weds, Oct. 14th at 2 pm PST and Fri, Nov. 13th at 9 am PST
Sonoma County Plastics Recycling Day
Tuesday, October 20
160 Grant Ave. Healdsburg
9:00AM – 3:00PM
The Sonoma County Department of Agriculture/Weights & Measures is holding its Fall Plastics Recycling Day on Tuesday, October 20th. This event is open to growers, nurseries, pest control businesses, golf courses, parks, and government agencies.
Only plastic pesticide and fertilizer containers will be accepted at this event.
Please contact Alex Nguyen at the Sonoma County Department of Agriculture/Weights & Measures for additional information at (707) 565-2371.
Spanish-Language Grape Day
Wednesday, November 4, 2026
Santa Rosa Junior College (SRJC) Shone Farm, Forestville, CA
7:30 AM – 3:30 PM
Spanish-Language Grape Day unites vineyard managers, supervisors, viticulturists, and
ag ambassadors across Sonoma, Napa, and neighboring counties to translate cutting-edge research into field-ready strategies. Aligned with the DPR 2050 Roadmap, this session empowers teams to advance from reactive IPM to proactive Sustainable Pest Management (SPM), delivering practical insights on rootstock breeding, soil health, erosion control, and regulatory compliance.
Free, Registration Required
CEU credits applied for
Click Here to Register
IPM Wrap-Up Meeting
Thursday, November 12
3245 Guerneville Rd, Santa Rosa, CA
9:00AM-10:30 AM
Topics: Growing Degree Days comparison, disease issues, insect issues-VMB, Lepidoptera, mites, leafhoppers, weed control options-glyphosate, mechanical control.
North Coast Wine Industry Expo
Thursday, December 3
Sonoma County Fairgrounds
9:00am – 4:00pm
The Annual North Coast Wine Industry Expo (WIN Expo) is the largest trade show and conference focused on Napa, Sonoma, Mendocino and Lake counties, and is the 2nd largest wine industry show in North America. Established in 2012 by Wine Industry Network, WIN Expo is considered a must-attend event and has become an integral part of the North Coast wine industry, with more than 2,000 wine professionals attending each year.
The trade show features more than 250 exhibitors presenting the latest products and services available, along with a robust educational conference focusing on four distinct tracks — Winemaking & Production, Sales & Marketing, Strategy & Leadership, and Vineyard & Growers.
Use Code: SCW2026 to receive $30 off
Click Here to Learn More
IPM Meetings
Russian River Valley Meeting
Wednesday, June 17th
9:00am – 10:30am
Sonoma County Winegrowers Office
3245 Guerneville Rd, Santa Rosa, CA
Alexander Valley Meeting
Thursday, June 18th
10:00am – 11:30am
Hoot Owl Creek Vineyards
8400 California 128, Healdsburg, CA
Discussion Topics include:
Focus on Bloom Issues – powdery mildew index, grape leafhopper nymph and mite observations and actions, weed ID
Review of nitrogen and water use to grow vines with pest and disease resistance
*If you’d like to be included in future communication specific to IPM resources, please send your email address to Emersyn Klick at emersyn@sonomawinegrape.org
North Coast Wine Industry Expo

Thursday, December, 4th
Sonoma County Fairgrounds
1450 Bennett Valley Rd, Santa Rosa, CA 95404
Registration is open for the 13th Annual North Coast Wine Industry Trade Show & Conference (WIN Expo), scheduled to take place at the Sonoma County Fairgrounds in Santa Rosa, CA, on Thursday, December 4th, 2025.
WIN Expo is the largest trade show and conference focused exclusively on the Lake, Mendocino, Napa, and Sonoma wine regions. The event is set to include nearly 300 exhibitors showcasing the latest products and services as well as outdoor exhibits, trial tastings on the trade show floor and a robust educational conference. Come celebrate the achievements of the past year, network with colleagues, foster new connections, and prepare for a thriving 2026.
Use Code “SCW2025” for a free trade show pass ($30.00 value) or a $30.00 discount on any conference session
Click Here to Learn More
UCCE North Coast Viticulture Resources
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The UC Cooperative Extension has many upcoming events and resources beneficial to North Coast growers. Click the link below to learn more about upcoming events!
Click Here for More Information
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Alexander Valley IPM Meeting
July 26, 2023 | 10:00am – 11:30am
Location: Hoot Owl Creek Vineyards, 8197 Highway 128, Healdsburg, CA 95448
Facilitator: Armon Azevedo PCA

