Grower Events & Resources
Reservoir Farms and SCW Grower Survey
As we continue our work with Reservoir to welcome new AgTech companies to Reservoir Farms, Sonoma, we have an opportunity to ensure that this initiative is grounded in the real-world needs of Sonoma County growers. In order to identify and evaluate potential AgTech startup organizations that may be a good fit for our region, they are seeking input directly from Sonoma County winegrowers. Your feedback will play an important role in determining whether emerging technologies are relevant, practical, and truly valuable to our local agriculture community.
If you are interested in being part of this process and providing input as new technologies are considered, please complete the brief survey linked below. Your participation will help keep grower perspectives central to the evaluation process.
Click Here to Take Survey
Free Soil Health and Irrigation Management Workshop (in Spanish)
Tuesday, March 10th 8 am – 2 pm
SRJC Shone Farm: 7450 Steve Olson Ln, Forestville
This is a free, all-day workshop held entirely in Spanish by the Sonoma County Vineyard Technical Group covering soil health influences, irrigation efficiency, and vineyard resilience. Topics will include soil sampling, irrigation system management and assessment, irrigation management strategies, using technology to optimize irrigation timing and water use, and conducting distribution uniformity tests to improve system efficiency. Lunch will be provided!
Click Here to Register
North Coast Wine Industry Expo

Thursday, December, 4th
Sonoma County Fairgrounds
1450 Bennett Valley Rd, Santa Rosa, CA 95404
Registration is open for the 13th Annual North Coast Wine Industry Trade Show & Conference (WIN Expo), scheduled to take place at the Sonoma County Fairgrounds in Santa Rosa, CA, on Thursday, December 4th, 2025.
WIN Expo is the largest trade show and conference focused exclusively on the Lake, Mendocino, Napa, and Sonoma wine regions. The event is set to include nearly 300 exhibitors showcasing the latest products and services as well as outdoor exhibits, trial tastings on the trade show floor and a robust educational conference. Come celebrate the achievements of the past year, network with colleagues, foster new connections, and prepare for a thriving 2026.
Use Code “SCW2025” for a free trade show pass ($30.00 value) or a $30.00 discount on any conference session
Click Here to Learn More
UCCE North Coast Viticulture Resources
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The UC Cooperative Extension has many upcoming events and resources beneficial to North Coast growers. Click the link below to learn more about upcoming events!
Click Here for More Information
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Alexander Valley IPM Meeting
July 26, 2023 | 10:00am – 11:30am
Location: Hoot Owl Creek Vineyards, 8197 Highway 128, Healdsburg, CA 95448
Facilitator: Armon Azevedo PCA

