North Bay Water Sustainability Coalition launch press conference, July 9, 2015

As water demands continue to increase throughout California amid new orders from the State to cut use, a public awareness and education campaign was launched in Sonoma County sponsored by a unique partnership involving local winegrape farmers, the business community, the Sonoma County Water Agency and the Sonoma Marin Saving Water Partnership to inform residents on how to conserve and reduce water use. Far from a “water war”, the Sonoma County Drought Relief Partnership is a public/private community-driven effort to communicate simple, effective ways to conserve water during the year’s hottest months.

“Sonoma County Winegrowers are proud to be a part of this collaborative and innovative effort to share our water conservation practices utilized for decades by our grape growers to reduce water use,” said Karissa Kruse, president of the Sonoma County Winegrowers.  She added, “Water is our most precious resource which is why we have spent years developing new technology and practices to minimize its use and implemented new farming practices to conserve water.  Conservation is a key component of our Code of Sustainability and we are excited to share our findings with all residents in the County so they can apply it to their own home and gardens.”


Click here to view photos of the coalition launch at Friedman’s Home Improvement in Santa Rosa.