Wine Industry Advisor: Winegrowers Unveil 100 Year Business Plan to Preserve Agriculture in Sonoma County

 

It is the First of Its Kind in Agriculture and Comes as Local Wine Industry Reaches 1/3 of its Sustainability Target in First 12 Months…

SANTA ROSA, Calif. (January 15, 2015) – From the rocky coastline to the mountain vistas and the lush river valleys, the land has always been the hero in the story of Sonoma County. Through it all, the dedicated efforts of farmers and ranchers have been at the forefront of taking care of the land, protecting it and managing it in a way that has provided a bounty of apples, prunes, pears, poultry, lamb, beef and, more recently, winegrapes for nearly 150 years.

With this in mind, Sonoma County Winegrape Commission, also known as Sonoma County Winegrowers (SCW), announced today it has created a 100-year business plan to preserve agriculture in Sonoma County well into the 22nd Century. The 100-year plan is believed to be the first of its kind in agriculture and the global wine industry. It is also the next step in the evolution of Sonoma County’s efforts to become the first wine region in the United States to have all of their wines grown and made in a sustainable manner…

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